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Content Marketing Trends to Watch for 2018

Content marketing means attracting and transforming prospects into customers by creating and sharing valuable free content. The purpose of content marketing is to help companies.

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How to Use Your Content Marketing Strategy to Write

Metrics to determine the success of a content marketing are often tied to the original goals of the campaign. For example, for each of these goals, a content marketer may measure.

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How to Protect Customer Data- and Your Company

Early societies relied on a gift economy based on favours. Later, as commerce developed less permanent human relations were formed, depending more on transitory needs.

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